TCL Electronics, a global leader in consumer electronics sector and also recognized as one of the top two television brands globally, showcased its latest array of innovative technologies at IFA 2024 in Berlin. This event, celebrating its 100th anniversary, provided TCL with the opportunity to present one of its most comprehensive product lineups. Notably, TCL established a remarkable presence with its largest exhibition space to date, spanning nearly 3,000 square meters, thereby setting a historic standard for the brand.
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TCL has unveiled its latest innovation, the 115”X955 Max Premium QD-Mini LED TV, which features the company’s advanced all-domain halo control technology, representing a significant advancement in the industry. Another highlight is the TCL 115”X955 Max, recognized as the world’s largest 115-inch QD-Mini LED TV, which elevates home entertainment by providing an unmatched viewing experience and it’s available in UAE, Qatar, Oman and Kuwait.
Additionally, TCL introduced the new NXTFRAME TV Series, which transforms the landscape of digital art and home entertainment. The Pro version of the TCL NXTFRAME TV is equipped with sound technology developed in partnership with Bang & Olufsen, a renowned luxury audio brand known for its tailored sound solutions available globally.
These innovations were part of TCL’s extensive showcase at the IFA 2024 Global Press Conference, which also featured the latest R8 series monitors and the flagship soundbars Q85H and Q75H. With patented RAY·DANZ technology and TCL Tutti Choral technology, these soundbars enhance the home theater experience.
In the realm of connectivity, TCL introduced new solutions for automotive and smart displays. The RayNeo Air 2S XR Glasses set a new benchmark in augmented reality by merging a superior visual experience with an innovative symmetric audio system.
In the automotive sector, TCL demonstrated its commitment to intelligence, personalization, and safety with its latest offerings at IFA. The TCL Intelligent Cockpit Integration Solution and TCL Cockpit Display Optimization Solution provide cost-effective creative solutions while enhancing performance, resulting in a high-end, cinematic driving experience.
🇪🇸 Watch how España football legend #DavidVilla plays at TCL’s IFA booth!
Just like David changed the game on the pitch, TCL changes multiple aspects of your life with its QD-Mini LED TV, NXTFRAME, RayNeo Air 2s AR glasses, and more! ✨
Which TCL product inspired you at IFA? 🤔… pic.twitter.com/Mj5RuBwhoK
— TCL Electronics (@TCL_Global) September 12, 2024
Furthermore, TCL showcased its M-Series Flat Panel Display, which has received dual TÜV Rheinland certifications for low blue light and flicker-free performance, promoting eye health during prolonged use. The company also introduced a specialized Smart Hotel System tailored to the unique requirements of hotel groups, offering a highly integrated solution.
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